Speakers and Topics: Norman Buckley: Facet5 andDr Pete Jones: Unconscious Bias: further developments in Implicitly
Norman Lee Buckley
Norman Buckley is a specialist with over 40 years experience in test development and organisational work. His work focuses on delivering practical organisational benefits underpinned by deep psychological understanding. Norman graduated in Psychology in Sydney and gained initial experience with an Australian consulting organisation. From 1978 he ran his own UK company, pioneering the use of custom-built assessment and development processes. He has worked extensively on biographical and personality data analysis.
Norman spoke about the assessment Facet5 which was launched in January 1990, based on ten years of research in personality theory and is now a fully web-enabled, multi-lingual approach to personality. The base personality assessment drives a range of diagnostic tools covering individual differences, leadership, corporate culture, team working and the environment. Norman’s current interests focus on analysis of national character, cross cultural assessment, the creation of culture free ability measures and the interaction between personality and problem solving style.
Dr Pete Jones C.Psychol
Dr Pete Jones is a Chartered Psychologist and Chartered Scientist who specialises in research and consultancy around our implicit (unconscious) associations. He has been working with IAT since 2003 and has developed a wide range of IATs for uses as diverse as; brand imaging, social bias assessment, child sex predilections, speed-risk associations, health programmes, personality assessment and anti-terrorism. Pete is widely regarded as the UKs leading practitioner expert in IAT and has developed bespoke IATs for a range of businesses around the world. He presents nationally and internationally on IAT in an applied setting.